You have an outlined idea of your customer content persona blog copy messaging
You have an outlined idea of your
customer content persona blog copy messaging
we help you color that in
What We Do
Research your customer
• Persona Development
• Message Testing
• Identify Purchase Drivers
Build a strategy
• SEO Keyword Research
• Brand Guidelines + Messaging
• Content Audit + Planning
Create great content
• Copywriting
• Blogging
• Lifecycle Marketing
Evaluate results
• Goal Setting
• KPI Tracking
• Reporting
Who We Are
We're experienced marketers. And we're really good at it.
So good that we started this agency to use our talents to help businesses scale. We also created a marketing training program to help other women of color, like us, be good at marketing too.
Swatch Digital serves a dual purpose wrapped up in a single mission — diversify the landscape of marketing professionals and use that diverse thinking to drive companies forward.
Our special talents include persona development, consumer insights, messaging strategy, copywriting, and all things content.
Need help reaching the right audience + attracting more customers? You're right where you need to be.
What We Can Do For You
Content Strategy
SEO
Consumer Insights
Copywriting
Blogging
Data Analysis
Brands We’ve Worked With
Our Values
Empathy
Everything starts with an intimate understanding of your customer and how your product can help them.
Diversity
Diverse perspectives create optimal outcomes. We not only value unique viewpoints and ideas, we seek them out.
Data
We don’t build from assumptions. Research first, strategy second.
Empowerment
We believe in empowering communities of color through education and opportunity.